Self-Serve advertising networks provide advertisers with digital platforms to launch and optimize ad campaigns, get comprehensive reporting and reach different audiences via multiple targeting options.
One of the latest examples of big Self-Serve platforms is Snapchat Ad Manager, just like Facebook Ads, Twitter Ads or Google AdWords, it provides advertisers with the best-in-class advertising platform to reach mobile audiences in scale. There is a clear trend in digital advertising; all ad platforms are moving towards Self-Serve to increase their efficiency and to reach their target audiences.
In this directory, we’ve aggregated for you the best self-service ad platforms.
Self serve advertising platform example
Source: TikTok For Business
Self serve advertising platform benefits
Self serve advertising platforms have been growing in popularity for years, but the convenience factor they provide is more important than ever in the modern world.
Essentially, advertisers can place their own ads, giving them extra control over ad sales, maximising their campaign effectiveness and more. Advertisers know their target audience better than anyone else, so the control given to them helps to minimise spend and maximise ROI.
Self serve advertising platform benefits include:
- Advertisers get 24/7 access to the platform
- They enable advertisers to save time and money, both of which can be limited
- The platforms can be a good testing ground for later projects
Below we’ve listed the best self serve advertising platforms so you can get up and running without fuss.
List of self service ad platforms
HilltopAds
One of the best CPM ad networks for publishers and advertisers from all over the world.
| Founded | Employees | |||
|---|---|---|---|---|
| 2013 | 10-50 |
HilltopAds is one of the best CPM ad networks for publishers and advertisers from all over the world. HilltopAds is a UK-based CPC/CPM advertising network launched in 2013. The unique feature of HilltopAds is traffic segmentation by QUALITY and ACTIVITY of users.
Learn more about HilltopAds
| Founded | Employees | |||
|---|---|---|---|---|
| 2015 | 51 - 100 |
AdMaven - the premier ad network that brings together cutting-edge technology and unrivaled expertise to catapult your online advertising endeavors to new heights. AdMaven provides diverse ad formats and solutions for advertisers and publishers.
Learn more about AdMaven
| Founded | Employees | |||
|---|---|---|---|---|
| 2016 | 10 - 50 |
Doble Via Latam was born in 2004, with VAS services and in 2011 thinking about advertisers needs, we started with mobile advertising business. Positioned at an international level we have vast experience in mobile and video advertising business.
Learn more about Doble Via Latam
| Founded | Employees | |||
|---|---|---|---|---|
| 2019 | 51-100 |
| Founded | Employees | |||
|---|---|---|---|---|
| 2013 | 10-50 |
AdsCompass - is a global ad network that offers mutually beneficial cooperation for webmasters, advertisers, media buyers and ad networks. Having our own Ad Exchange and Self-Serve Platform, we are able to provide all our partners multiple options to collaborate.
Learn more about AdsCompass
| Employees | ||||
|---|---|---|---|---|
| 190.000 |
| Founded | Employees | |||
|---|---|---|---|---|
| 2018 | 101 - 200 |
| Employees | ||||
|---|---|---|---|---|
| 10-50 |
Aragon Premium is a mobile app marketing agency that focuses on cost-per-acquisition marketing. They offer a range of services, including display and paid social advertising, influencer marketing, content marketing, direct carrier partnerships, programmatic advertising, and loyalty and rewards programs.
Learn more about Aragon Premium
| Founded | Employees | Revenues | Social | Traffic |
|---|---|---|---|---|
| 2012 | 10-50 | - | - | - |
Spotx is the leading global video advertising platform that enables media owners and publishers to monetize premium content across desktop, mobile and connected TV devices. SpotX ad server features programmatic infrastructure, data enablement, and monetization solutions for OTT, outstream, and addressable TV. It gives media owners and publishers the control, transparency, and actionable insights needed to understand buyer behavior, manage access and pricing, and maximize revenue.
With best-in-class tech purpose-built for video, SpotX’s holistic, brand-safe solution is employed by some of the largest media owners and publishers in the world including fuboTV, Microsoft Casual Games, Newsy, Samba TV, Sling TV, Vudu and partners with a variety of different companies within the digital video ecosystem including comScore, DoubleVerify, Integral Ad Science, JW Player, MediaMath, MOAT, Nielsen, Oracle, and more.
- Key Features: works with OTT, addressable TV
- Tagline: Online Video Advertising Platform
- Platforms: iOS, Android and Mobile Web.
Google Ad Manager (formerly known as DoubleClick for Publishers) is an ad server from Google for web and mobile app publishers. It supports video (from TV to short-form ad in apps), native and custom ad formats, provides unified control panel for multiple ad sources, powerful insights and brand safety.
Learn more about Google Ad ManagerBidMind
Reach your ideal audience from the comfort of their living room with our programmatic media buying platform
| Founded | Employees | |||
|---|---|---|---|---|
| 2020 | 50-100 |
| Founded | Employees | |||
|---|---|---|---|---|
| 2012 | 11-50 |
Targetoo is an Amsterdam based programmatic mobile advertising company, founded in 2012. Its self-serve mobile DSP solution serves advertisers from more than 120 countries, it provides access to 34 ad exchanges, sophisticated targeting features and effective fraud control.
Learn more about Targetoo
| Founded | Employees | |||
|---|---|---|---|---|
| 2014 | 51-200 |
Clickadu is a digital advertising network with a multi-format inventory to choose from. Our aim is to provide 360° ad coverage and monetization capabilities in one place. Clickadu statistics 5Bln+ traffic from all over the world daily fresh out the direct publishers 3.
Learn more about Clickadu
| Founded | Employees | |||
|---|---|---|---|---|
| 2012 | 51-200 |
Zoomd is dedicated to helping advertisers and publishers achieve their key performance indicators (KPIs) through a patented, performance-based advertising platform. The Company’s User Acquisition platform unifies more than 600 media sources under one dashboard including Google, TikTok, Samsung premium inventory and much more.
- Business Models – Choose your preferred business model CPC/CPI/CPO/CPE/CPA
- Fraud – Detection as part of the platform, adding you an extra layer of safety
- Measurement – integrated to all major 3rd party mobile measurement solutions
- Cost-efficiency – Save countless resources by managing all campaigns under one screen
- Data Play – Enjoy machine decisions based on more than 500Million data points a day
| Founded | Employees | Social | ||
|---|---|---|---|---|
| 2012 | 11-50 | 2k+ |
Spotad is a performance-based Demand-Side-Marketing-
Key Features
- Performance driven
- Mobile experts
- Utilize data for better targeting and optimization
- Using self-developed ML model
- Full control of the creative assets for a better user engagement. From the Ad Design to the Ad Serving
| Founded | Employees | Revenues | Social | Traffic |
|---|---|---|---|---|
| 2016 | 50-100 | - | 3k+ | - |
Bidease is a mobile DSP platform for mobile marketers. Its built on a foundation of proprietary programmatic advertising technology, Machine Learning, and first party data. Bidease team optimizes campaigns across all major mobile formats for desired post-install behaviors at no risk to its clients’ bottom line.
- Mobile platforms: iOS, Android, Mobile Web
- Campaign types: CPI, CPA, CPM
- Ad formats supported: Banners, Interstitial, Native, Rewarded Video, Video
- Targeting: Carrier, Device, Gender, Geo, Interests, IP, OS
- Key Markets: global