Starling Bank is one of the three main "challenger banks" in the U.K., which have made inroads into the banking ecosystem with fee-free services, no physical branches and alternative features.
In comparison to Revolut and Monzo, Starling Bank has marketed itself as a proper banking institution, albeit without any physical branches. It has been named Britain's Best Bank at the British Banking Awards four years in a row.
Originally launched in 2014, Starling was the first of the three main neobanks. Tom Blomfield, who launched Monzo, was the chief technology officer at Starling, but left after disagreements with CEO Anne Boden.
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